Uppercut Energy Drink looks to land its first punch into Asian market with One Fighting Championship

ONE Fighting Championship™ (ONE FC) has signed an exclusive partnership with UPPERCUT ENERGY DRINK® to be the official drink for ONE Fighting Championship™. Set to make its debut into the Asian market at the Singapore Indoor Stadium on 31 March 2012, UPPERCUT® is an innovative energy drink brand from Australia formulated specially with combat fight training in mind. Featuring a refreshing crisp berry flavor with an extra hit of ginseng to give it a powerful punch, UPPERCUT® provides the perfect energy boost before a big fight or a big night out. This partnership between the two brands represents the perfect synergy for champions.

 CEO of Uppercut Energy Group Pete McLean said, “UPPERCUT® is more than just an energy drink. We are a fight brand that is dedicated to delivering the best. The drink is created for those who like to train hard and play harder. Our brand is all about promoting and supporting all combat sports and the fans of ONE FC are precisely the kind of target audience we want to reach out to. ONE Fighting Championship™ is Asia’s largest MMA organization hosting world class events. We see this partnership as the perfect opportunity to introduce our brand to Asia and we are very proud to be working with ONE FC.”

CEO and Owner of ONE Fighting Championship™ Victor Cui said, “ONE FC takes pride in working with only the best and to be associated with brand partners that we truly believe in. UPPERCUT ENERGY DRINK® tastes fantastic, looks awesome and just like MMA, is about to explode in Asia. I am excited to have them on board as a partner.”

 Tickets for the show in Singapore are on sale via www.SISTIC.com.sg. MMA fans from anywhere in the world* can catch the action via live streaming free-of-charge on YouTube at http://www.youtube.com/ONEFCmma.

 Live streaming commences:

8:00 PM – Kuala Lumpur

1:00 PM – London

8:00 AM – New York City

5:00 AM – San Francisco

 * Free live streaming is geo-blocked in Singapore and Japan.


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